TikTok Advertising

TikTok campaigns where the creative is built for the platform rather than recycled from Meta — which is why most TikTok accounts underperform.

What is included

TikTok Advertising, in detail

Native creative

Built for TikTok’s format and pacing, not cropped from another channel.

Event tracking

Pixel and Events API configured and verified before spend scales.

Campaign structure

Built for the platform’s learning requirements rather than Meta’s.

Creator content

Sourcing and briefing creators where that outperforms brand-produced assets.

Testing cadence

Continuous creative refresh, because TikTok creative fatigues fast.

How we work

Four steps, no surprises

  1. ConsultationWe learn the business and what success looks like.
  2. Audit & scopeA written plan: what we build, in what order, at what cost.
  3. BuildDelivered in stages you review as we go.
  4. SupportMonitoring and iteration once it is live.

Questions

Frequently asked

Does TikTok work for our category?

It works for far more categories than people expect, but not all. We will tell you if we think it is a poor fit.

How quickly does creative fatigue?

Fast — often within weeks. A sustainable creative pipeline matters more than any single winning ad.

Let us look at what you are trying to build

Tell us the problem and we will tell you honestly whether we are the right people to solve it — and what it would take.

Book appointment